Deontological theories evaluate actions through duties, rights, and constraints that cannot simply be traded for a larger overall benefit. They differ about whether the central concern is an agent’s obligations, a person’s claims against others, or principles of justifiable interaction. Kantian ethics is one influential approach within this family.
A constraint differs from treating rights as one more benefit to maximize. Someone might think that they must not deceive an innocent person even if that deception would prevent several other lies. The prohibition concerns their own action and the claim of the person deceived. Duty-based approaches nevertheless differ about positive assistance, conflicting obligations, and exceptional circumstances. Saying that rights matter therefore begins a discussion about their grounds, holders, and limits rather than ending it.